Since its birth in Britain more than 200 years ago, private clubs have continued creating, reforming and adapting to new needs. At that time they were destined to play and to bettingBut today have more to do with a meeting place reserved for its members which are exclusive parties, Business and enjoying exhibitions, talks and talks.
Upgrading to the new times, these private clubs ranging from treatment rooms for men and women or hairdressing and fitness center to cultural calendar, luxury cars with driver and a long list of services to which very few have access.
These exclusive sites They were created so that members enjoy privacy and services in an environment of equals, but according to the new times, has expanded the circle of customers thanks to the contribution of entrepreneurs who are opening new spaces in palaces and floors high end with great success and expanding the offer.
A new generation of clubs
These barriers to entry are those which have led in Spain new clubs They are trying to replicate the essence of exclusivity and elegance of the English original, but from a modern vision.
Some of these clubs are:
Club Alma (Madrid)
Located in the former home of Dr. Carlos Jimenez Diaz in the street Principe de Vergara nº9, try to be "stimulating, inspiring and cosmopolitan. We want to position ourselves as a new reference unique, fun and elegant leisure. Being an oasis to meet personal and cultural concerns, establish social and professional relationships and in which to add interest, talent and personality "their website says. It is a club for women, but men also accept.
Soho House (Barcelona)
In the Gothic Quarter of Barcelona, it is a former convent of the nineteenth century overlooking the harbor. Being a partner is not based on economic power and influence, but is focused for people working in creative industries, modeled after the original club founded in London in 1995 with the same name. They have the option of membership Every House, which gives access to the Houses worldwide: UK, Berlin, Istanbul, New York, West Hollywood, Miami, Chicago and Toronto.
Arises under the influence of Matador magazineAnd it has converted a 800-meter floor very well preserved mid-nineteenth century in the Barrio de Salamanca where professionals from different ages, backgrounds, cultures training and enjoy an extraordinary meeting place and development. No dress code but the sense decorum proscribe sportswear and shorts, and also is prohibited from talking on the phone, for which there is a room dedicated to it.
It is intended for the generation of which everyone speaks and looks different from the rest of mortals: the millennials. It will be located on the first floor of a building Paseo de la Castellana, Almost opposite the US Embassy.
In Around, partners can hold a working meeting, presenting a book, take a nap (although there will be beds) and a shower. The idea is to recreate an airport VIP lounge in the center of a big city. First Madrid, then Berlin, Rome and come.